This article is part of our series Pitching to Investors” that shares real examples and practical advice from the Matrix General Partners on creating your pitch deck. The intro to the series is right here: Five Ways to Nail Your Pitch and Win Over Investors.

Here is what an amazing opportunity slide in Zendesk’s Series A pitch deck might have appeared like, with the advantage of hindsight. We subconsciously make decisions based on past experiences, preferences and plenty of different criteria that issue into opportunity value, however being proactive concerning the selections we make can save us some huge cash, effort and time. What made you need to look up opportunity? Please tell us where you learn or heard it (together with the quote, if doable).

One night one other opportunity came my way, amazingly, to my surprise. I entered a restaurant, one of those fast food” places it was, … Read more