Running Your Business At 200 Miles Per Hour? You Could Be A Catalyst Entrepreneur
Entrepreneurs of every type and in every industry have the ability to make positive change in the world. However, organizing their work and life to maximize output and make the biggest impact takes intentionality, and if left to chance can lead to frustration and giving up. This is especially true of “catalyst” entrepreneurs. Catalysts are people who take in lots of information, see infinite possibility and can’t stop themselves from moving into action.
Tracey Lovejoy and Shannon Lucas believe that catalyst entrepreneurs require an entirely different method of energy management. They are the co-authors of the best-selling book Move Fast. Break Sh*t. Burnout. and co-founders of Catalyst Constellations and their clients include industry leaders and Fortune 500 companies, including Google, Microsoft, Meta, LinkedIn, Adobe, Amazon and Kaiser Permanente.
Lovejoy and Lucas are familiar with catalysts and their energy needs, being in that category themselves. “Catalysts move fast and burn bright, but if they don’t take crucial steps to manage their energy appropriately, they run the risk of burning out,” Lucas explained.
The danger of “hustle”
Entrepreneurs, particularly catalyst entrepreneurs, are constantly in motion. While Lucas