Overview of product categories- Know the most popular categories

Being one of the most popular online marketplaces, Amazon allows retailers to reach out to a large and diverse audience. Part of the attractiveness for shoppers is the daily availability of millions of products across 36 Amazon’s Top Product Categories. Customers trust Amazon to provide everything they need, from personal care products to the latest digital gear.

The most popular categories on Amazon

It is critical to know where and what customers buy when selling on Amazon or other sites. You wouldn’t want to set up shop at a flea market only to discover you’ve parked in the incorrect lot, would you? Amazon and e-commerce are in the same boat. You will have some problems if you build a product in a niche or category where very few people shop.

1. Electronics

Customers are surrounded by technology wherever they go, from home to office and everything in between. The Internet of Things (IoT) expands every day, and new gadgets for people of all ages are released. Because there are millions of products in the electronics area, Amazon releases its Best of Prime report every year to assist customers in making purchasing decisions. The products on the list are those … Read more